November 18, 1978

In 1978, Ralph C. Stayer, son of Ralph F. and Alice Stayer, became president of the company and grew interest in Johnsonville beyond Wisconsin. To meet increased demand, a second plant was built. Johnsonville ads began airing on TV, bringing the mouthwatering appeal of their sausage into living rooms across the nation.

Keep It Fun. Keep It Together.

Keep your plates full, keep your tables fuller, and whatever you do, don’t forget to keep it juicy.

Keep it Juicy